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Choosing the right keywords for SEM

When you are paying to get your website rank highly through the use of effective SEO strategies, choosing the right keywords is the number one strategy that needs thorough attention. A successful marketing campaign is when you have the…

How to Create Accurate Cash Forecast

Many treasurers prioritize improving cash forecasting. This is actually expected of them since they are being asked to support senior management in making strategic decisions. They must give information on global cash positions, develop…