Google’s Latest Update: Page Experience Algorithm launch in Mid-June

Google is delaying out the release Google Page Experience Update in June 2021. Google’s extended timescale for Page Experience changes that is originally intended to begin in May, so that website owners are prepared for at least another month. Google states in a blog post that the update of page experience will commence in mid-June, but does not play its full part in search results before the end of August.

One purpose for the progressive deployment is the monitoring of the effect of the update like any unforeseen or unintentional consequences. Websites should not anticipate substantial shift if this modification is updated, said Google, as the page experience would be considered one of many variables when ranking websites. All the rest in the Page Experience update stay the same.

How it will impact?

Google rarely notifies you of updates in advance. This shows how Google anticipates that the SEOs, web designers, and content producers take this update seriously over the next six months. In their blog post, Google indicated that the page update would begin in mid-June but will not fully perform in the SERPs till the end of August.

What is included in this update?

Largest Contentful Paint (LCP): This measure is designed to counts the time when the major content – the largest content in a particular website is loaded. An LCP of fewer than 2.5 seconds is recommended for the best results.

First Input Delay (FID): This parameter measures the time when a user first contacts the web page and response to the page. You should deliver an FID of less than 100 milliseconds to ensure a great user experience.

Cumulative Layout Shift (CLS): Cumulative Layout Shift (CLS): It measures your website’s visual stability. It is regarded to be a bad user experience if your website layout moves abruptly. So make sure to keep your CLS score under 0.1.

Mobile-friendliness: These signals monitor how your pages respond on a mobile platform.

Secure Browsing: This verifies if your website contains malware or faulty material (e.g. phishing), you will be flagged Red. Moreover, it will monitor HTTPS: This analysis checks if an HTTP or non-secure HTTP connection on your website is safe.

No intrusive interstitials: It makes sure that users easily access your primary content. No more frustrating ads pop up on your pages that distract users while downloading or getting your services.


Gene Hanley